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ICP 256 Three Powerful Ways To Penetrate A New Market (Plus Two Great Tips on How To Take Sustainable Action)

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In this episode you’ll learn:

  • How to enter a market with a new idea (3 approaches)
  • What your competitors can tell you
  • What opportunities Amazon reviews reveal
Mike Giannulis quote youve got to take the things you really enjoy and do more of those things

(Click image above to tweet quote)

When it comes to entering a market with a new idea – taking action is critical.

But what’s the right action – and what’s the best approach?

In this short action episode, poet turned copywriter and entrepreneur, Mike Giannulis, shares his best tips on how to enter any market with your big ideas and creative work.

Mike’s commitment to action has seen him grow a business towards making $25 million dollars in revenue.

Personally, he’s dealt with a stutter and lost over 100Kgs (250lbs) in weight – which has saved his life.

In this short action episode, hear how to enter, or create, a new market plus two great tips on how to take sustainable action.

(And why these tips are so important together.)

You can hear Mike’s story and full interview in episode 255

Items mentioned in this episode (quick access):

[00:50] Introducing this short action episode.

[01:40] Introducing Mike Giannulis.

[02:22] Mike’s three tips on breaking into a (new) market.

[03:30] Reflecting on Mike three tips.

[05:39] What your competitors can tell you.

[07:07] Mike’s two tips on taking powerful and sustainable action.

[10:56] Summarising this short action episode with Mike Giannulis.

Links and Resources:

Books mentioned in this episode:

  • Purple Cow by Seth Godin

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Thanks for listening

Good luck taking action today. Let me know how you get on by dropping me a note below…